Social Impact | Unique Cool You

Social Impact


UniqueCoolYou was started to help women express who they are on both the inside and out...


For every purchase you make, UniqueCoolYou will donate $1 to FreeTheChildren.com to help fund education initiatives worldwide. 
 
Why are these fun leggings the perfect vehicle to help create social impact? Because these unique leggings are sure to start conversations -- and when conversations start, people connect, and when people connect they share inspiring stories, and when inspiring stories are shared, people usually take action, and when people take action, the world is changed.

We felt that if we could harness the power of these conversations to help spread the word about stories like Ayli Sistema's (age 15) that we could contribute our part to helping make the world a better place. Read Ayli's story here as well as the impact of education as a whole, courtesy of FreeTheChildren.com:
 

Ayli Sistema, 15, stands at the construction site of a new classroom in rural Ecuador. Behind her, strong concrete pillars and hand-cut timber hold up a sturdy wooden floor. For Ayli, this simple foundation promises a world of change. “There was no education before, just the basics. A lot has changed,” she says, looking at the campus of new classrooms built by Free The Children. “Education makes us free in our lives.” With the new rooms, school supplies and training for her teachers, Ayli has a good chance of reaching high school. Studies show that for every year she and her classmates stay in class, their future earnings and life expectancy will improve. Ayli’s parents never attended school, so she uses the math she’s learned to help them sell goat milk and keep accounts. “I hope my community and family can always move forward”, she says.  

The Impact of Education

Sometimes a classroom is more than a classroom. For the children of Bagad, India, many of whom have never been to school until today, the recently constructed school room marks a new beginning. Here, the community’s next generation of students will learn essential skills that will open up new career possibilities and set them down the path to lifelong learning. More and more, the community is recognizing the transformative power of education. As we were working on the new classroom, we started an outreach program to meet with the local parents who weren’t sending their children to class. Through earnest conversations with parents in Bagad and three other Adopt a Village communities, we helped families understand the importance of sending children to school. We were so proud to see 33 new students enrol. Now, kids are coming to class eager to learn, contribute and grow as thinkers. 

 

UniqueCoolYou is an online shopping platform launched out of the overwhelming demand for fun, fashion forward women's leggings that we saw going on all around us everyday.

Who are we?

We are a group of passionate social entrepreneurs who believe that we can use the power of online shopping to make a positive social impact in the world -- so we figured why not launch a site dedicated solely to the most fun, funky and fashion forward leggings we could find where every purchase helps educate a child in need. With every order you place, we will donate $1 to FreeTheChildren.com on your behalf to help fund their education initiatives worldwide that desperately need our help. This organization is a 4 Star Rated non-profit organization on Charity Navigator and has been effectively (and inspiringly) doing work in the education sector and beyond for many years.
 

Why education?

Education gets at the root of many of the largest social issues our society faces today -- and we fundamentally believe that if we are to have a brighter tomorrow, we must invest in educating our children today. It's also been proven time and time again that education is one of the fundamental keys to breaking the cycle of poverty throughout the world, which can create massive ripple effects in the respective communities. Moreover, education provides hope to those who it touches -- and hope is the fundamental building block for all of us to create a better world, community and life. 

Why $1?

The power of $1 is much, much more than we realize. We were inspired by the thought of harnessing the power of online shopping and fashion to embed $1 into our "cost of goods sold" so that as we grow our business by selling more awesome leggings, our social impact will also grow hand in hand. We all take $1 for granted too often, because as individuals it doesn't seem like a lot. But as a community, added up over time, $1 donations can become a massively positive force for social good. So every time you rock those sweet leggings of yours, you can feel proud knowing that your purchase donated $1 and helped educate a child in need!

To learn more about FreeTheChildren or to make a direct donation, please visit www.FreeTheChildren.com.